Swatch by swatch, color by color, detail by detail, shape by shape… finally the map started to reveal its incredible form.
A rhythm made of nuances and features where everyone can enter and decoding with a personal interpretation.
Placing all the macro colored swatches entail lots of group interaction. A good open discussion, with a critical point of view. Each color swatch deliver a good quantity of significance: shape meaning, color properties, fading, patterns, balance…
A great test for all of us, the group responded very well.